Tag Archives: time



Time.

November 14th, 2011

Time is often the missing component, it’s something none of us have but we all use.

Surprisingly it’s often left out of planning, what is the real cost (or value) of the time that passes? Does it work to our advantage or against it?

It’s also what our customers give us, their time, their attention, we should reward them for that.

Through using up less of it or creating more enjoyment with it.  Either or.


Waiting, stretching that eternal pause

September 16th, 2010

You want to leap in, say something, to fill the silence.  But if you can hang in there a second it can make all the difference.

Talking in front of an audience, going as if to talk, then pausing a couple of seconds draws attention.

Waiting on the response to a touchy question, those few seconds wait pause helps extrapolate an answer.

Responding to a question after a couple of seconds demonstrates a thought out response.

It’s tough but remember that time is often on your side if you know how to use it.


Ideas are only valid in a certain time and place

September 8th, 2010

That is, what doesn’t work today may work tomorrow.

I find this all the time, structurally this idea won’t work here today, then six months later it will work.

It’s a good ethos to have, keep it in the back of your mind and you’ll be surprised when the right idea pops up for the right scenario.


Are you built for profit?

July 20th, 2010

[Note: this post is for the small businesses out there; one man bands, contractors, or local store.)

We all know that retail space that can’t hold a business, it’s a clothing shop, it’s a book shop then it’s a bakery.

No matter what nothing seems to stick.

There are many reasons for it but the key one I ask myself, are they built for profit?

I pondered this as I saw a car yard selling cars for $1990 and $2660 – a wide range of low priced cars.  How can they possibly make a sustainable profit on that? Sure if they get the cars and put a 100% markup on each of them margins seem good.  Yet they still need volume to sustain a business, 2 cars a week would maybe cover the living costs of the owner.  What if they can’t reach that?

Sure enough, I drive past a few weeks later, no stock shifted, I don’t think they will be around for long.  Have you actually looked at your model, are you built for profit? Or are you just subsidising your time…


A million dollar minute

December 14th, 2009

It’s not going to be too far away that someone earns a million dollars a minute.

Why is that?

The only singular constraint we all have is time.

Products & Services geared to save their customers TIME are going to become more and more compelling.

Especially in the knowledge sector, even if they can acquire the knowledge themselves – the time gain of purchasing knowledge is going to win out.

So start thinking ahead – how are you going to earn your million dollar minute?


Zero

December 16th, 2008

Zero is increasingly more and more of a relevant number.

The cost of building a brand online? Zero.  Input time and thought.

The cost of creating a movie?  Zero.  Input time and thought.

The cost of building a business online? ….. you get the idea.

Since costs are zero, what is the differentiator?

Passion.

Passion for your problems.  Your niche.  Your customers.

As humans we like passion.

That’s the one thing we can not have zero of…..



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