The web is failing us
March 16th, 2020I’ve recently become obsessed with this idea of finding new and different videographer talent from emerging areas, to throw some briefs at. Just to experiment, to explore.
The challenge – finding them. And not that finding new and undiscovered or up and coming talent is meant to be easy. I mean it’s in the brief.
Bare with me. If you search on Google, all you find is marketplaces. No real blog posts. Fresh new content isn’t indexed, because it’s not created like it used to be.
If you search on the social networks themselves, you don’t find anything, because they’re made for finding content, or specific people.
Not types of people nor types of content.
It’s a weird problem.
The web has failed us, in that it has become silo’d, we know this instinctively. But it’s not till you try find something new, something that you can’t just hit a like button and an algorithm will find it.
Google has been the last bastion of discovering new. But now it’s seo’optimized to the lowest common denominator, that which gets a click. And people have stopped their own curating or publishing on their own blogs or tumblrs.
It’s especially now, that hard, tangible, real, is what we need.
If anyone knows some creative folks, who are having fun with video. I’m here.
This entry was posted on Monday, March 16th, 2020 at 2:58 pm. 