Monetising your web service has been a topic I am forever intrigued with and been bouncing around as a blog post for a few weeks now.<\/p>\n
Given recent discussions on Twitter I thought I’d grab this out of drafts and post it.<\/p>\n
In terms of monetising your service, what options are there?<\/p>\n
Freemium <\/strong> Ads based<\/strong> Glue ons<\/strong> Examples include: Job Boards (where people pay to list), Toolbars (which generate revenue help user), Consulting Time\/Services, Ebooks\/Book…<\/p>\n Long tail of monetisation<\/strong> However….<\/p>\n Looking at all of the options think anything that helps your users is likely to help you.<\/strong><\/p><\/blockquote>\n A job board that helps your visitors whom will need a job at one time or another, a paid fan club that gives me extra benefits (and status) that no one else gets, access to special reports that other have to wait 3 months for.\u00a0\u00a0 Think about what you can glue on.<\/p>\n","protected":false},"excerpt":{"rendered":" Monetising your web service has been a topic I am forever intrigued with and been bouncing around as a blog post for a few weeks now. Given recent discussions on Twitter I thought I’d grab this out of drafts and post it. In terms of monetising your service, what options are there? Freemium Idea is […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[54,509,813],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/115"}],"collection":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/comments?post=115"}],"version-history":[{"count":0,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/115\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/media?parent=115"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/categories?post=115"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/tags?post=115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nIdea is provide a free service with a premium model where loyal fans pay for extras.\u00a0 The inherent problem is creating enough value in the premium option to swing users to pay (creating status is key).<\/p>\n
\nMake money off advertising, default is to use adsense.\u00a0 Problem here is this is based on large volumes to cover your services.\u00a0 No good if your starting out.<\/p>\n
\nFeatures to your site that are actually of value to your users.\u00a0 I call them glue ons<\/strong>.\u00a0 You glue on a new feature (if your users like it, it sticks, if not it falls off).<\/p>\n
\nThere are lots more: donations, blog sponsorship \/ paid blogging, selling links, cross selling, special one off content, limited edition merchandise<\/p>\n