{"id":1365,"date":"2009-03-30T18:51:57","date_gmt":"2009-03-30T22:51:57","guid":{"rendered":"http:\/\/blog.local\/?p=1365"},"modified":"2009-03-30T18:51:57","modified_gmt":"2009-03-30T22:51:57","slug":"viral-momentum","status":"publish","type":"post","link":"https:\/\/blog.local\/viral-momentum\/","title":{"rendered":"Viral Momentum"},"content":{"rendered":"<p>Viral activities are a dime a dozen. \u00a0Everyone giving it a go. \u00a0And that is great because they longer they keep at it the better they will get.<\/p>\n<p>Often you will see a somewhat lame initiative go viral, or at least succeed in your perspective, you think hey i had a better idea.<\/p>\n<p>But guess what?<\/p>\n<p>They have much more momentum. \u00a0When Nike or Skittles does something cool, it is more likely to spread due to their momentum.<\/p>\n<p>If I announce a project it has a higher chance of spreading than a blogger just starting out even if it is the same initiative.<\/p>\n<p>Viral success = Momentum + Remarkability<\/p>\n<p>If you don&#8217;t have momentum you need to really push the remarkability side. \u00a0You need to be doubly, triply, quadruply remarkable.<\/p>\n<p>So don&#8217;t be disheartened if you haven&#8217;t had success the first time, keep giving it a go and remember the formula.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Viral activities are a dime a dozen. \u00a0Everyone giving it a go. \u00a0And that is great because they longer they keep at it the better they will get. Often you will see a somewhat lame initiative go viral, or at least succeed in your perspective, you think hey i had a better idea. But guess [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[601,836,1043,1173,1209,1214,1343],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/1365"}],"collection":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/comments?post=1365"}],"version-history":[{"count":0,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/1365\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/media?parent=1365"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/categories?post=1365"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/tags?post=1365"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}