{"id":2275,"date":"2009-09-07T16:30:25","date_gmt":"2009-09-07T20:30:25","guid":{"rendered":"http:\/\/blog.local\/?p=2275"},"modified":"2009-09-07T16:30:25","modified_gmt":"2009-09-07T20:30:25","slug":"zoom-in-on-what-youre-good-at","status":"publish","type":"post","link":"https:\/\/blog.local\/zoom-in-on-what-youre-good-at\/","title":{"rendered":"Zoom in on what you're good at"},"content":{"rendered":"

It’s easy for someone to say you should be doing blogging, or tweeting or vlogging…<\/p>\n

You can’t.<\/p>\n

You see you ought to zoom in on what you’re good at.<\/p>\n

If you’re not good at writing – don’t write.<\/p>\n

If you’re not good in front of the camera – don’t do it.<\/p>\n

No time for tweeting – don’t do it.<\/p>\n

There is ZERO value in using a tool if you don’t do it well. \u00a0Let me repeat that – zero value<\/strong>. \u00a0If you’re in the space you need to own it<\/strong>.<\/p>\n

It’s the same old business principle, 80\/20 analysis of what you’re good at, then push that button and keep pressing it. \u00a0That’s the smartest form of leverage.<\/p>\n","protected":false},"excerpt":{"rendered":"

It’s easy for someone to say you should be doing blogging, or tweeting or vlogging… You can’t. You see you ought to zoom in on what you’re good at. If you’re not good at writing – don’t write. If you’re not good in front of the camera – don’t do it. No time for tweeting […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[183,487,547,569,706,1190,1415],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/2275"}],"collection":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/comments?post=2275"}],"version-history":[{"count":0,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/2275\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/media?parent=2275"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/categories?post=2275"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/tags?post=2275"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}