{"id":3241,"date":"2010-08-17T01:02:56","date_gmt":"2010-08-17T05:02:56","guid":{"rendered":"http:\/\/blog.local\/?p=3241"},"modified":"2010-08-17T01:02:56","modified_gmt":"2010-08-17T05:02:56","slug":"the-classic-bait-and-switch","status":"publish","type":"post","link":"https:\/\/blog.local\/the-classic-bait-and-switch\/","title":{"rendered":"The classic bait and switch"},"content":{"rendered":"<p><a href=\"http:\/\/en.wikipedia.org\/wiki\/Bait_and_switch\">Wikipedia<\/a> defines it quite nicely:<\/p>\n<p>&#8220;In retail sales, a bait and switch is a form of fraud in which the party putting forth the fraud lures in customers by advertising a product or service at an unprofitably low price, then reveals to potential customers that the advertised good is not available but that a substitute is. This use of this term has extended to similar situations outside of the marketing sense.&#8221;<\/p>\n<p>The world is far too transparent now, people will expose these techniques faster than lightening. \u00a0However if you&#8217;re reading this you probably don&#8217;t have this attitude, however I do urge, to check how you manage expectations &#8211; you may be doing this&#8230; unintentionally.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wikipedia defines it quite nicely: &#8220;In retail sales, a bait and switch is a form of fraud in which the party putting forth the fraud lures in customers by advertising a product or service at an unprofitably low price, then reveals to potential customers that the advertised good is not available but that a substitute [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[104,1296],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/3241"}],"collection":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/comments?post=3241"}],"version-history":[{"count":0,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/3241\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/media?parent=3241"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/categories?post=3241"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/tags?post=3241"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}