{"id":535,"date":"2008-10-22T19:20:47","date_gmt":"2008-10-22T23:20:47","guid":{"rendered":"http:\/\/blog.local\/?p=535"},"modified":"2008-10-22T19:20:47","modified_gmt":"2008-10-22T23:20:47","slug":"the-adhd-assumption","status":"publish","type":"post","link":"https:\/\/blog.local\/the-adhd-assumption\/","title":{"rendered":"The ADHD Assumption"},"content":{"rendered":"<p>Assume everyone who reads your content has attention deficit hyperactivity disorder.<\/p>\n<p>Which means<\/p>\n<ul>\n<li>Keep your <strong>message clear<\/strong><\/li>\n<li><strong>Break it up<\/strong> &amp; <strong>segment it<\/strong><\/li>\n<li>Into <strong>small digestible bites<\/strong><\/li>\n<\/ul>\n<p>Increase readership, retention, referrals.<\/p>\n<p>Succeed.<\/p>\n<p>I don&#8217;t need to tell you that attention spans are increasingly shortening&#8230; as you&#8217;ve already stopped reading by now (see what i mean).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Assume everyone who reads your content has attention deficit hyperactivity disorder. Which means Keep your message clear Break it up &amp; segment it Into small digestible bites Increase readership, retention, referrals. Succeed. I don&#8217;t need to tell you that attention spans are increasingly shortening&#8230; as you&#8217;ve already stopped reading by now (see what i mean).<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[48,51,89,239,747,779,1140],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/535"}],"collection":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/comments?post=535"}],"version-history":[{"count":0,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/535\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/media?parent=535"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/categories?post=535"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/tags?post=535"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}