{"id":480,"date":"2008-10-14T14:29:19","date_gmt":"2008-10-14T18:29:19","guid":{"rendered":"http:\/\/blog.local\/?p=480"},"modified":"2008-10-14T14:29:19","modified_gmt":"2008-10-14T18:29:19","slug":"how-marketing-can-help-solve-poverty","status":"publish","type":"post","link":"https:\/\/blog.local\/how-marketing-can-help-solve-poverty\/","title":{"rendered":"How Marketing can help solve Poverty"},"content":{"rendered":"<p>Today is as some of you may know <a href=\"http:\/\/www.blogactionday.org\/\">BlogActionDay<\/a>.<\/p>\n<p>Blogs all around the world are going to talk about Poverty.<\/p>\n<p>Their take on it.<\/p>\n<p>Objective: <strong>stimulate conversations around poverty<\/strong>.<\/p>\n<p>Many of you will know i&#8217;m a huge advocate of <a href=\"http:\/\/www.kiva.org\">Kiva<\/a>, discussing it here <a href=\"http:\/\/blog.local\/giving-something-back\/\">Giving something back<\/a>.<\/p>\n<p>However.<\/p>\n<p>We all know Poverty exists. It is just out of touch. \u00a0<strong>We can&#8217;t touch it, or feel it, or have it affect our daily lives.<\/strong><\/p>\n<p>It is<strong> easier <\/strong>to let it exist, <strong>somewhere over there<\/strong>, <strong>out of sight out of mind<\/strong>.<\/p>\n<p>To be frank, it&#8217;s bullshit but <strong>it&#8217;s a fact<\/strong>.\u00a0<\/p>\n<p>So how could we change that?<\/p>\n<p><strong>How can we make Poverty real. \u00a0To everyone. \u00a0<\/strong><\/p>\n<p>If we expose it, people will just block it out.<\/p>\n<p>Stop looking at the bad.<\/p>\n<p>Start looking at the good.<\/p>\n<p>And no i don&#8217;t mean, the upsides of poverty.<\/p>\n<p>Share the good times, the experience, the world through which people in poverty live in.<\/p>\n<p>Take <a href=\"http:\/\/www.maratriangle.org\/\">Mara Triangle<\/a> for example, a wild life game reserve in Kenya. \u00a0They brought it direct to us via their blog and twitter. \u00a0Raising both money and their profile.<\/p>\n<p>Or\u00a0<\/p>\n<p><a href=\"http:\/\/englishrussia.com\/\">EnglishRussia.com<\/a>, something cool happens daily on 1\/6 of the earth.<\/p>\n<p>Take one or both of these models. \u00a0<\/p>\n<p>Bring the experience<strong> direct<\/strong> to us. \u00a0Give us <strong>stories to discuss<\/strong>, give us a <strong>conversation <\/strong>to tell our families, give us a <strong>connection<\/strong>. <strong>\u00a0Give us meaning!<\/strong><\/p>\n<p>That&#8217;s how marketing can help Poverty.<\/p>\n<p>Thoughts?\u00a0<\/p>\n<p><script src=\"http:\/\/blogactionday.org\/js\/8e698f110e78590e8c40d43a694f58d5ddf97ed6\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today is as some of you may know BlogActionDay. Blogs all around the world are going to talk about Poverty. Their take on it. Objective: stimulate conversations around poverty. Many of you will know i&#8217;m a huge advocate of Kiva, discussing it here Giving something back. However. We all know Poverty exists. It is just [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[139,303,450,963,1025],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/480"}],"collection":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/comments?post=480"}],"version-history":[{"count":0,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/480\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/media?parent=480"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/categories?post=480"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/tags?post=480"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}