Once people understand they can get something last minute, they will.
Decisions will be more impulsive, as less commitment is required, average spend will go up.
I wonder what industries aren’t last minute, that could be.
Managers are having difficulty managing Gen Y.
There are tonnes of reasons why, one that’s no so obvious though is the need for high feedback loops.
Everything around Gen Y has instant feedback, Google, Taking a photo, Playstation. The one place that isn’t prevalent is the workplace.
It’s actually amazing that here’s a generation that actively seeks and wants feedback so that they can improve!
Don’t get frustrated, work with it and you’ll reap the rewards.
It’s often a great way to achieve the result you desire faster, especially when the result requires input from external parties.
Such as raising money.
Pitching ideas.
Building distribution.
You learn as you go, maintains momentum and inevitably should lead to a conclusion sooner than later.
can make the sale on the spot.
I was reminded of that on a recent trip to Beijing when the classic opening line was “Is this your first time here?”. A simple question with an obvious answer but it creates a dialog and that’s all they’re keen to do initially. The sale of course comes later.
I’ve seen the same in many developing countries, they’re good as they can’t afford the procrastination most of us tolerate. If you ever need some business inspiration, go to one to find how people that have to think (and live) on their feet everyday do it. You’ll be amazed at what you learn.
And what your organisation adds massive value in.
It’s always a call you have to inevitably make.
A refreshing one though.
Get behind what you’re doing.
No one else is going to back you, if you don’t back yourself.
And if you can’t back yourself you’re not doing the right thing. Change.
No one will think less of you for it.
Is often hard.
Start with where you were, the initial problem or objective you were trying to achieve
List what you tried.
What failed miserably.
What worked a dream.
And then the end result.
Just start doing that, even if it’s bullet points, then you can tidy it up later.