Archive for the 'Blog' Category

The thing we can forget with content

Is that we set the agenda.

We set the context, tone, flow and end result.

Whether its a brochure, a video, a blog post once someone is consuming it you get to guide that conversation.

And that’s a massive opportunity, do not waste it, use it to move each and every consumer forward towards your shared goal.

April 13th, 2013

API Startup, the new Minimum Viable Product

Instead of building the full product, build the rules & intelligence.

Then let others build the interface on top.  Even let multiple people do it.

The best UI wins.


April 3rd, 2013

What are you doing all the way down here? You could:
- View my about page
- Or for first timers the New Here? page
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