It was really curious to see the leaks about the NY Times Innovation last week. It’s a good read, just for how real it is.
The reality though, despite the content of the leaks, the act itself is going to drive change.
Clearly, internally, they are at a point of hey we need help to get the Times to see for itself and to get an outside perspective on how we need to change.
This will be noted as either a moment in time whereby they turned the corner and hit their stride. Or didn’t. I’m confident it’ll be the former.
The Times is able to attract some of the best & the brightest – they just need to empower them to take the organisation where it needs to go.
What I think they can forget, is that the world references what the Times are up to, I was in New Zealand the week before last and people were asking what the publishers were up to over here. This is a great privilege but also a responsibility. A responsibility to help guide & lead the sector through the rapid changes in the market.
The next six months should be interesting.