Tag Archives: ideas post



Bloggers Pack

October 12th, 2008

Traditionally media were given press packs.

However I think there is a huge lack of Blogger packs.

(Isn’t it frutrating as a fan of a product to have to rip logo’s from the site, photoshop them, find quotes)

In fact I haven’t seen any.

I am building my own at the moment.  Kind of a mix of the social media press release.

If someone is going to blog about me, why not give them free stuff to help them, such as:

  • Photos
  • Quotes
  • Background Story
  • Graphics / logo
  • Contacts / Social Profiles

Let your fans talk about you easily and give them materials so they can make it their own way.

Great for people setting up communities around your brand, facebook pages, groups.

Help your fans help you.

What else do you think a bloggers pack needs? how should it be prepared?


Real Estate Industry Shake up

June 29th, 2008

It’s time for the Real Estate industry to get a shake up.

Consumers do not trust agents.

Consumers want more transparency in the process.

How about blogging for the real estate industry?

Each agent has a blog, talking about projects, how to help customers, and their area.

Consumers can jump on, read about them, get a real feel for who they truly are.

Agents also maximise exposure of their listings to a motivated audience.

I could go on all day…



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