Platforms are about opportunity
August 24th, 2008Platforms are about opportunity.
Using our platform imagine the possibilities.
Using Fontera (a milk co-operative) as your platform you can suddenly reach unreachable markets.
Using Facebook as a platform you can engage with your customers in new ways.
Using Basecamp as a platform to organise your business from you can suddenly run your business from any location easily.
I have written about Platforms before but I’ve been chewing them over moreso of recent.
How can I turn these resources into a platform for others? How could I modify our systems to provide a platform for others (and operate as a saas)
Some ideas i’ve had is:
Turn my productivity system into a platform for others to use
Turn our research writing systems into a service to other organisations wishing to collate information
Turn our Marketing systems into Software as a Service
Stop and think about your existing systems / services, could you rebundle those into a platform? Maybe you should? or maybe just critically thinking about it will help you manage your existing resources or platforms better.