Don't be afraid to polarise

June 17th, 2012

It’s what gets people talking.

A study of discussion around entertainment content:

  • 89% are likely to take action if they enjoy a piece of entertainment
  • 74% will take action if they do not enjoy the entertainment

Via How Audiences Share and Discuss Entertainment Content.

This entry was posted on Sunday, June 17th, 2012 at 7:56 pm. feed



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