Dumb Data: any data that hasn’t been enriched with a machine learning / AI layer.
It’s no longer sufficient enough to create and store data, you need to have the intelligence layer on top making sense of it. Automating insight and analysis.
Because if you don’t someone else will.
And then you’re left behind.
This will be the big trend in the next 5 years across most industries and its the realisation of the ‘big data’ trend.
It’s not that we’re going to be thinking about oh this is big data, that is big data, it’s that your regular products will surface insights on your data, and options to act on them.
For example, I’ve been using Gyroscope, an app which connects all your quantified data activity. So it connects productivity data from RescueTime, Step Counts, Movement & location then presents that back to you in a nice dashboard.
At the moment this is dumb data, that’s interesting to know this. But the next step is that in the near future it’ll go, Hey Ben you didn’t catch much sleep last night, we know that impacts your productivity. Maybe cycle to work as that’ll help get you back on track.
This is our inevitable future.
Imagine this, in what you do, whether you’re a teacher, a horse trainer or an entrepreneur.
Exciting times ahead! I can’t wait.