Establishing Value through Wrapping

September 28th, 2008

Giving groups of things a wrapping adds value.

Some example wrapping:

Collaborate and create an advertising company representing many blogs.  Individually they have no value.  As a collective they do.

Represent a collective of shops to negotiate better rates as a whole rather than individually

Bring a whole lot of friends together and work together.

Wrapping things up and giving them new meaning establishes value and shifts the perspective, the conversation that’s going on in your market’s mind.

What can you wrap up in your market?

Related Posts

Tags: , ,

Comments are closed.

What are you doing all the way down here? You could:
- View my about page
- Or for first timers the New Here? page
- Or maybe email this to a friend
- Or subscribe to get blog updates