Should I line up? Yes/No

September 14th, 2017

In New York a line outside a restaurant/shop means something is good, it must be, otherwise why would people be lining up?

If we unpack that a little bit too – my expectation of a line in New York is that it will move fast. Even a line out the door can clear in 10 minutes.

However, in New Zealand, a line means slow service or they’re understaffed. A line the same length you could be in for 30 minutes. So if there’s a line you tend to flag something.

It’s always funny when someone visits or I return to NZ, to flip it, oh a line is bad now.

I suspect elsewhere in the world, a line means something else too.




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