Squeeze your market
December 6th, 2009You can be really really specific with your market. ย In fact squeeze it. ย Make it small enough that you can deliver insane value to this subset.
The intriguing thing? Once you get this market – because you’ve been so specific, delivered insane value, your customers help you grow the market.
By squeezing and focusing you can actually grow your original market.
Tags: focus, marketing, monday ideas post, squeeze
This entry was posted on Sunday, December 6th, 2009 at 10:51 pm. 