bwagy, the blog of Ben Young

Perfectionists hate this but often doing something is more important than the actual substance.

That is the value you get from the action is more than the result.

Writing a blog has a halo effect, that is the actual writing and distribution of content on a daily basis is perceived to be high value, whether or not an observer reads each and every piece of content.

This is why entrepreneurs that focus on getting it 80% right, then evolving their product are so successful, the continual growth creates new opportunities for conversations.

Zero is increasingly more and more of a relevant number.

The cost of building a brand online? Zero.  Input time and thought.

The cost of creating a movie?  Zero.  Input time and thought.

The cost of building a business online? ….. you get the idea.

Since costs are zero, what is the differentiator?

Passion.

Passion for your problems.  Your niche.  Your customers.

As humans we like passion.

That’s the one thing we can not have zero of…..