A favourite of mine:
“#11 of the bwagy marketing manifesto:
“You are always wrong, you just need to be less wrong than your competitors.”
It is so true – no matter your stance someone can always come up with a solid reason why you are wrong.
Don’t stress about being 100% right, you just need to be less wrong than those you compete with.
(And take action.)”
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Original here.
Or using opinion to deduce causes for an outcome.
Have to be honest, the world doesn’t revolve on empirical studies, it revolves around irrational people which make irrational decisions every minute of the day.
When there is empirical research chances are it’s wrong anyway (see You’re Always Wrong).
Maybe it is ridiculous to reduce complex problems into simple causes or maybe it’s these ridiculous opinions or nagging gut feelings which help us find a better solution… and be less wrong than we are today.
#11 of the bwagy marketing manifesto:
“You are always wrong, you just need to be less wrong than your competitors.”
It is so true – no matter your stance someone can always come up with a solid reason why you are wrong.
Don’t stress about being 100% right, you just need to be less wrong than those you compete with.
(And take action.)