“Our Vision is that no one is killed or injured in a Volvo in the year 2020″
Incredible, breathtaking to take that much responsibility – and to lead a company that way. It’s a mission grounded in the companies history of safety but also one that moves it forward to an inevitable future.
It made me think about this quote I saw on Twitter the other day, from a famous football coach Vince Lombardi:
Perfection is not attainable, but if we chase perfection we can catch excellence.
You can read more about the Volvo 2020 vision here.