Who do you hire when you aren't even sure of the problem?

June 17th, 2009

Leaders.

Seth wrote a post a couple of weeks back suggesting what graduates can do if they can’t get into the workplace.  You can read it here.  Essentially he is saying have some fun, learn something new and be interesting.  Jobs will follow.

I couldn’t agree more.

In an evolving business you strike problems or challenges that you cannot even quite describe – let alone find a solution.  What do you do? You can’t place an ad or ask your friends.  You talk to local leaders in that niche.

Have a Twitter problem? You talk to that person whom you see as a thought leader on Twitter.

If you are one of these graduates doing something interesting that’s how you get these jobs.  And at the moment this is a huge market – the market of ill defined problems.

So as critical as people have been on Seth, he couldn’t be more than right, the problems are evolving and so are who we are hiring.

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