An incredible iterative process, you're always wrong, so may as well test and iterate like crazy

July 25th, 2010

Great to see Google Chrome committing to 6 week development cycles, that is a new version of Chrome out every 6 weeks. The main reasons are to:

“Shorten the release cycle and still get great features in front of users when they are ready, Make the schedule more predictable and easier to scope, Reduce the pressure on engineering to “make” a release”

In short, to get ideas out the door in a more consistent manner.

That’s an incredibly iterative process though, every 6 weeks is a tough schedule however it makes so much sense, if you’re always wrong, you want to keep iterating and getting less wrong.

Also each iteration is a step ahead of the competition, and these steps happen every 6 weeks, who would want to compete with that?

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