If they’re not a customer today they might be tomorrow, next week, next year
May 1st, 2016A month ago, we won a client we had been trying to win for 2 years, 2 years of meetings, calls, keeping in touch, educating, coffees. Now we’ve finally got lift off.
Keep that in mind, everyone you talk to is at some point a potential customer, whether it’s today, tomorrow, next week, next year, five years from now.
Be persistent, be yourself, be helpful.