It does what it says
November 8th, 2009Funnily enough I’ve had this conversation a few times in the last few weeks – hey it does what it says.
(Most of this has been centred around the Flip Mino HD)
It really is a betrayal of consumer trust that ‘it does what it says’ becomes a point of difference. ย Everything should do what it says. ย Yet we find (especially with technology products) that actually doing that is out of our reach.
Just a reminder, keep your products simple, people do like to buy stuff that does what it says…
Tags: it does what it says, simplicity, trust