It really is.
I’ve been quite quiet about what Young & Shand has been doing. And that’s because I’ve been flat tack!
One project we’ve done is with the SPCA Petfood. Helping them engage online.
What we noticed right away is people posting pictures of their cats and dogs on the page.
Sharing their own stories.
We didn’t even ask them to! On their own initiative, they wanted to share and had found an outlet.
That above all is the most rewarding part.
(NB: If you’d like to read more about it, including a pdf, jump over here to the Young & Shand blog.)