Its happened to music…. now for books

January 21st, 2009

Browsing a book shop over the holidays I was scanning the business section.

Now as a bit of a side note, I don’t read any old book, I like to limit the ‘content’ that I engage with so purchase books that others have read and recommended.

And I thought about all the rubbish books there must be.

Think about it.

How does a book come to be?

You merely have to be a) good enough b) persevere through the process.

The publishers have the distribution, editors, marketing materials.  If you can get through that process wham your book is out.

However with self publishing I think books are going to emulate whats happened with music.

As the number of books released each year soars, the talent pool is going to increase, and the ‘average’ books just aren’t going to sell.  As everyone will buy the remarkable books within their interest.  The long tail is only going to grow.

Never been a better time to be remarkable huh? 

I wonder what publishers are doing to be proactive.

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