Micro Services, the new trend in app startups

March 24th, 2014

What I’m seeing a lot of is tools like customer.io, simple little web apps which let marketers pull together a unique combination of technology to improve what they’re doing.

What’s driving this trend?

  • More digital savvy marketers
  • API marketplace, if I can plug it in, I will
  • Startup infrastructure is good, billing, customer management, templates, allowing rapid development of your one key feature which makes you different
  • Virtually zero cost to entry
  • Ability to raise angel funds
  • Exit market

It’s great, every day I’m discovering another tool which we can plug and play, make what we do work harder.

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