Tag Archives: life marketing

What does all this have to do with Marketing

October 7th, 2008

Of recent there have been posts around Do What you Love, Life Marketing, Those that turn up

What do these have to do with Marketing?

Simple they are all marketing.

If you as a person, are doing what you love, turning up where others are not, thinking of the bigger picture, what do you think this says about you?

What is the conversation going on in people that surround you?

The conversation is going to be much more engaging than otherwise.

Now imagine:

  • Your company is built up on people that do all of these
  • Your customers deal with these kinds of people day to day
  • In rough times what kind of people are going to stick it out?
Suddenly it makes sense.  Marketing is communication and communication happens between people.  Quite often we forget that.

(and for those worried you can breath a sigh of relief, it all intertwines).

Life Marketing

October 7th, 2008

Let’s connect three ideas:

Great but not Great Enough + The Infinity Assumption + Do What You Love

Creating content that is great enough, making the infinity assumption and around topics that I love.

This is what life marketing is about.

Now it’s not reputation mangement or image management, it’s about life marketing.

Content you create is going to be out there for life, sure you can control it, but in all likelihood it could just as easily be read by your great great grandchildren.

So think about it, does my online image not only represent me as a person professionaly but as a person.

It’s doubly, triply important now.

Do What You Love

October 7th, 2008

In this day and age you should be doing what you want.

“do what I want”

Life is so much more rewarding when you are doing what you love, what your passion is, whatever it is that makes your heart soar.

It’s much easier to motivate yourself, create a balanced life and hard work pays off in magnitudes.

Given recent economic changes, now is the best time to get into doing what you love, as weaker competitors will be knocked out of the market thus leaving room for you to dominate.

So if not now, when?

(if you don’t think this has anything to do with marketing, think again, the bigger picture is coming soon)

What are you doing all the way down here? You could:
- View my about page
- Or for first timers the New Here? page
- Or maybe email this to a friend
- Or subscribe to get blog updates