What does all this have to do with Marketing

October 7th, 2008

Of recent there have been posts around Do What you Love, Life Marketing, Those that turn up

What do these have to do with Marketing?

Simple they are all marketing.

If you as a person, are doing what you love, turning up where others are not, thinking of the bigger picture, what do you think this says about you?

What is the conversation going on in people that surround you?

The conversation is going to be much more engaging than otherwise.

Now imagine:

  • Your company is built up on people that do all of these
  • Your customers deal with these kinds of people day to day
  • In rough times what kind of people are going to stick it out?
Suddenly it makes sense.  Marketing is communication and communication happens between people.  Quite often we forget that.

(and for those worried you can breath a sigh of relief, it all intertwines).

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