The ADHD Assumption
October 22nd, 2008Assume everyone who reads your content has attention deficit hyperactivity disorder.
Which means
- Keep your message clear
- Break it up & segment it
- Into small digestible bites
Increase readership, retention, referrals.
Succeed.
I don’t need to tell you that attention spans are increasingly shortening… as you’ve already stopped reading by now (see what i mean).
Tags: add, adhd assumption, attention deficit, clear, marketing, message, simple