{"id":2777,"date":"2010-07-11T21:41:31","date_gmt":"2010-07-12T01:41:31","guid":{"rendered":"http:\/\/blog.local\/?p=2777"},"modified":"2010-07-11T21:41:31","modified_gmt":"2010-07-12T01:41:31","slug":"is-authenticity-a-marketing-strategy","status":"publish","type":"post","link":"https:\/\/blog.local\/is-authenticity-a-marketing-strategy\/","title":{"rendered":"Is authenticity a marketing strategy?"},"content":{"rendered":"<p>Yes.<\/p>\n<p>A purposeful approach can definitely be a marketing strategy.<\/p>\n<p>Should it actively be a marketing strategy? No.<\/p>\n<p>It should be a way of business and THEN (and only then!) incidentally assisting with the marketing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yes. A purposeful approach can definitely be a marketing strategy. Should it actively be a marketing strategy? No. It should be a way of business and THEN (and only then!) incidentally assisting with the marketing.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[94,754],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/2777"}],"collection":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/comments?post=2777"}],"version-history":[{"count":0,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/2777\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/media?parent=2777"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/categories?post=2777"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/tags?post=2777"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}