{"id":4765,"date":"2015-11-20T10:23:12","date_gmt":"2015-11-20T14:23:12","guid":{"rendered":"http:\/\/blog.local\/?p=4765"},"modified":"2015-11-20T10:23:12","modified_gmt":"2015-11-20T14:23:12","slug":"free-pizza-at-the-gym","status":"publish","type":"post","link":"https:\/\/blog.local\/free-pizza-at-the-gym\/","title":{"rendered":"Free pizza at the gym"},"content":{"rendered":"<p>It&#8217;s the anti-gym gym, once a month <a href=\"http:\/\/www.businessinsider.com\/free-pizza-propelled-planet-fitness-gym-growth-2014-3\">Planet Fitness\u00a0offer free pizza<\/a> at the gym.<\/p>\n<p>A friend of mine, who was a member, said it actually did entice them to go to the gym. Knowing he could have pizza afterwards.<\/p>\n<p>And I guess that&#8217;s the idea at Planet Fitness, the market needs an entry level, for the casual gym user.<\/p>\n<p>And pizza\u00a0+\u00a0gym, they&#8217;re too concepts which don&#8217;t meld together, they sit un-naturally in your mind. So you pay more attention.<\/p>\n<p>And I like that.<\/p>\n<p>&#8212;<\/p>\n<p>Update: <a href=\"http:\/\/uproxx.com\/webculture\/2014\/12\/how-low-cost-gyms-like-planet-fitness-psychologically-manipulate-people-into-not-going-to-the-gym\/\">This post<\/a>, synthesizes a discussion on Planet Fitness, how they use this and other tactics, to maximise gym economics, that is get as many members that don&#8217;t attend frequently as possible.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s the anti-gym gym, once a month Planet Fitness\u00a0offer free pizza at the gym. A friend of mine, who was a member, said it actually did entice them to go to the gym. Knowing he could have pizza afterwards. And I guess that&#8217;s the idea at Planet Fitness, the market needs an entry level, for [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/4765"}],"collection":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/comments?post=4765"}],"version-history":[{"count":0,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/posts\/4765\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/media?parent=4765"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/categories?post=4765"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.local\/wp-json\/wp\/v2\/tags?post=4765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}