21st Century Bookstore

November 2nd, 2008

A bookstore with a difference.

Mix traditional bookstore + Amazon = a bookstore for the 21st century.

Normal bookstore. 

Build an online store (or co-brand Amazon) using recommendations & reviews off Amazon for use IN the store.

Consumers are not stupid, they know they can get books online cheaper, we go to the bookstore for the experience and we want it now (not in 2-3 days).

If that’s what we want why not enrich that experience?

Provide recommendations and honest reviews of the books, provided by customers.

You can then model purchases, and when someone purchases one book give them an instant 20% off certificate to buy another one, or to give to their friends.

You can see that bookstores are far from reaching their potential.  

What else would you do?

(I’m thinking blogs, communities, facebook, online ordering)

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