You will pay for content, where you consume it

October 21st, 2010

That is, the website or blog may be free.

The iPhone app costs a couple of bucks.

Or the Kindle stream costs you a few bucks amonth.

Or you still get the printed copy.

This is where content is going, pay for how you receive it, just the same as water.

Water from the tap is free unless it’s bottled or carbonated or served at a restaurant. ย People will pay, in the right place, in the right form.


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